1960 Metropolitan Life ad
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Text of the ad: Does your family have these breakfast problems? Does Junior get up with no appetite... and dawdle over his food? Does Dad rush off to work with only a cup of coffee and a bun to sustain him? Does Sister skip breakfast entirely... to keep a trim figure? The success or failure of your day often depends on the breakfast that starts it. In the morning, you need a well-balanced meal to renew your energy. Otherwise, you'll almost surely feel tired or irritable by mid-morning.
How much breakfast should you eat? Enough to supply at least one-quarter of your total food needs for the day. Your breakfast should include fruit in some form; bread made from whole grain or enriched flour; cereal, eggs, meat or fish; and milk to drink or to use on cereal. Such a breakfast (with other things you like including coffee or tea) should be eaten by everyone in the family. Try it for a while. Chances are you'll notice how much more energy you have, and how much better you'll feel around 11 o'clock than you did before.
Even if you're on a reducing diet, don't skip breakfast. Without it, you're likely to overeat at lunch or dinner. And that can wreck a reducing program. All of us, overweight or normal, should take time for a substantial, unhurried breakfast. It's a fine way to help your family to better health.
The light that never fails - Metropolitan Life Insurance Company - A Mutual Company
Metropolitan Life (Dept. A) - 1 Madison Ave., N.Y. 10, N.Y. - Please send me the free booklet "Food for the Family," 5-60-H
